The Graph delivers better predictive lead scoring for marketing and sales.

Forrester Wave 2023


The Forrester Wave™: B2B Customer Data Platforms, Q4 2023

Forrester Wave Strong Performer 2023

Get a complete view
of your market

The Graph is a customer data platform fueled by 30+ of the best third-party B2B data sources around. By analyzing account hierarchies and tens of thousands of buying signals The Graph accurately validates data, performs predictive lead to account matching, and scores your third-party data. Add your first-party data to complete the picture and then filter and segment your data using demographic, firmographic, intent scores and more. With Leadspace, your sales team will have a crystal clear view of your Total Addressable Market.

The Graph contains data on:

200M+

Companies

700M+

Contacts

120M+

Mobile Phones

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The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2024

Forrester Wave Strong Performer 2024
Marketing and Sales Data Providers for B2B Q1 2024

“Leadspace is uniquely positioned as a CDP provider built to win a bake-off.” 

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A lead scoring software that’s more than just a database.

The Graph is a lead-to-account matching software that maps people to accounts and buying centers, allowing targeting directed at specific B2B personas including surface skills, expertise, technology, product interest and more. The Graph helps to identify the right targets for your marketing and sales campaigns and with regularly updated multi-source validation, it stays ahead of shifts in company and personnel.

A Leadspace graph showing mapped B2B personas

The Graph is a lead-to-account matching software that maps people to accounts and buying centers, allowing targeting directed at specific B2B personas including surface skills, expertise, technology, product interest and more. The Graph helps to identify the right targets for your marketing and sales campaigns and with regularly updated multi-source validation, it stays ahead of shifts in company and personnel.

N3 Part of Accenture Logo

Shannon Copeland
Chief Operations Officer

“Leadspace is a uniquely robust solution for highly accurate, personalized data to build effective persona models.”

Validate your third-party data.

Leadspace customers often see a noticeable return on investment as our predictive lead scoring software precisely validates and enriches your third-party data as you route with The Graph. Data Health reports help you visualize the incomplete data records we’ve enriched so that you buy exactly the data you need. Not more. Not less.

Leadspace customers often see a noticeable return on investment as our predictive lead scoring software precisely validates and enriches your third-party data as you route with The Graph. Data Health reports help you visualize the incomplete data records we’ve enriched so that you buy exactly the data you need. Not more. Not less.

Add your first party data.

Customize The Buyer Graph with your website, ad platforms, social tools, sales & marketing automation systems and other transactional data. APIs populate the Buyer Graph and you can easily add CSVs from trade shows, partners or other sources to create unified campaign segments.

Leadspace circle graph analytics

Customize The Buyer Graph with your website, ad platforms, social tools, sales & marketing automation systems and other transactional data. APIs populate the Buyer Graph and you can easily add CSVs from trade shows, partners or other sources to create unified campaign segments.

Search, filter and explore your B2B space.

Start with the Buyer Graph in its entirety. Enrich and validate your database against it. Then our algorithms filter it by geography, industry, technology installed or website plugin to find validated buying centers. Search individual companies. Get customized data sets.

Explore companies worldwide by size, location, industry, technology, fit, intent and more.

Start with the The Graph in its entirety.  Enrich and validate your database against it.  Then our algorithms filter it by geography, industry, technology installed or website plugin to find validated buying centers.  Search individual companies.  Get customized data sets.

Enrich, route and score leads in minutes.

Our multisource data validation approach delivers the industry’s best lead-to-account matching results. Data combinations can require eight data points to validate a person record and six points for companies or buying centers. A single point of data is likely to deliver poor executional results.

10,000+

Enriched and Scored Records
Per Minute

The Forrester Wave™: B2B Customer Data Platforms, Q4 2023

Forrester Wave Strong Performer 2023

“Strong roots in data unification and enrichment, pulling customer data from diverse sources into a single, unified view”

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Data source agnostic. Multi-source validated.

A decade of experience in working with many data sources and large data sets means that we know what it takes to achieve high confidence levels in matching and validation. We are data source agnostic. We don’t sell proprietary data. We simply provide and recommend data that works the best — statistically.

Leadspace bar graphs inside Mac

A decade of experience in working with many data sources and large data sets means that we know what it takes to achieve high confidence levels in matching and validation. We are data source agnostic.  We don’t sell proprietary data.  We simply provide and recommend data that works the best.  Statistically.